Deep Market Research & Analysis

Why you can’t scale on hunches

Markets shift in quarters, not decades. Without verified numbers you risk over-building, mis-pricing or chasing the wrong customer. A data-driven, founder-focused market study:

• Quantifies total addressable and serviceable markets so you spend on battles you can win.
• Exposes white-space and saturation zones before you burn cash on ads.
• Gives investors the hard evidence they demand at seed and Series A.

DIY scraping or generic industry reports miss the nuance. Big consultancies charge enterprise fees and still make you wait.

Fifth Axis sits in the middle: the depth you need, the speed and budget you can handle.

Our method: AI horsepower, human judgement

• Aggregate — We scrape and API-pull millions of datapoints across EU, US and Canadian sources.
• Enrich — Proprietary AI models cluster trends and outliers.
• Validate — Senior analyst pressure-tests findings against real-world experience.
• Translate — Insights become revenue-focused actions, not data dumps.

Exactly what you’ll receive

• Executive summary (1-page) - Shareable snapshot for boards & investors
• Market sizing & 3-year growth forecast - Input for financial models and capacity planning
• Competitive landscape matrix (direct, indirect, substitute) - Positioning clarity & differentiation roadmap
• Customer demographic & psychographic segmentation - Tailored personas for marketing and product design
• Pricing benchmarks & willingness-to-pay curves - Evidence to set launch price and upsell tiers
• Regulatory & macro-trend radar - Compliance confidence and first-mover alerts
• Comprehensive risk matrix (market, operational, financial) - Mitigation actions before capital is committed
• Data source book + citations - Audit trail for due diligence
• Interactive dashboard (Excel or Google Sheets) - Self-service slice-and-dice of the raw numbers
   
  Typical turn-around: 15 business days from kick-off workshop.

Why choose Fifth Axis instead of DIY scraping or a Big-Five consultancy

• Experienced talent – A senior analyst works on your project end-to-end, not an algorithm you must babysit (DIY) or a junior team whose partner appears only for the final slide-out (big firms).
• Founder-sized pricing – Pay a startup-friendly fee instead of burning weeks of runway on “free” DIY tools or swallowing six-figure retainers.
• Rapid delivery – Get investor-ready insight in 2 weeks, not whenever you find time (DIY) or the 8–12-week cycles typical of large consultancies.
• Right-sized outputs – Receive custom-depth, plug-and-play deliverables—no messy raw data (DIY) and no 100-slide decks without an action plan (big firms).
• AI + human synergy – Benefit from AI-accelerated research validated by experts, rather than data-only scraping or mostly manual, hourly-billed analysis.

Ready to replace guesswork with ground truth?

Book a free 15-minute video call consultation to confirm scope, timeline and price. Bring your questions—we’ll bring the data.

Fifth Axis: turning noise into numbers, numbers into decisions.